There is no doubt about the popularity of Mass communication courses among students and professionals.
The major reason why a large number of students are choosing profession in media is simply because of the multiple career opportunities, fame and money of course. Therefore, there is an outburst of mass media colleges in various metros and cities of India. Delhi is no exceptional; it has a plethora of mass communication colleges and institutes in various parts. Mass communication courses Delhi attract a number of youths from various part of the country and these courses are gaining momentum in due course of time. Besides, mass media, 3D animation courses are also one of the most preferred choices of young professionals.
Doing mass media courses Delhi are advantageous to students in many ways. Delhi is a hub of various media channels and print media where students can get exposure at the time of their training. This exposure and rendezvous with media world play a crucial role in the initial years of their career in media. Mass media is a huge career field, it has number of streams – Journalism, public relations, advertising, editing etc. it is entirely your choice which career you choose for yourself. There is no dearth of mass communication colleges and institutes in India. There are a number of government and private colleges in various parts of India but, not all of them are recognized and reliable. When you choose a mass media college, there are certain things you should consider like-
1.You should prefer a college which is certified by the Indian education bodies or various councils. Only certified colleges ensure you right training and better career opportunities.
2.Since mass media has a number of other streams, it is advised to check the curriculum of the college you want to take admission. Different colleges have various mass communication courses like- advertising, journalism, radio jockey, Television, photography, public relations etc. Hence, you need to make a choice which course you want to opt for before taking admission.
3.For any media college, its teaching-staff is a deciding factor about its credibility and quality of education. Before you take admission make sure college has qualified professors and researchers in their respective fields.
4.It is advised to choose a college which offers you 100% job assistance after the course. Some of the reputed mass communication colleges offer job assistance to its eligible students.
YouTube Paneltalk – Participatory Media
YouTube Editor’s Choice – April, 2007 This video is panel discussion about participatory media. If you’re interested in this subject, you might want to read these books: The Long Tail: Why the Future of Business Is Selling Less of More, by Chris Anderson See Chris Anderson talking about The Long Tail here on YouTube at tinyurl.com We the Media: Grassroots Journalism by the People, for the People, by Dan Gillmor Dan Gillmor’s blog is at citmedia.org An Army of Davids: How Markets and Technology Empower Ordinary People to Beat Big Media, Big Government, and Other Goliaths, by Glenn Reynolds Blog at instapundit.com I blog (or should I say blawwwwg) at http Production Credits: This video was produced by John Benson, Maria Benson and Phil Shapiro. Graphic design and video editing by John Benson. Dramatic coaching and direction, Maria Benson. Submitted to digg at tinyurl.com pshapiro@his.com Note – a higher quality version of this video can be found on the Internet Archive as a QuickTime file. 8.3 megabytes in file size. Much clearer audio. See tinyurl.com www.twitter.com
Traditional Media Obsolete by 2030?
The findings of this study are based on the recent 24/7 Wall St. Harris Poll, which surveyed 2095 online Americans aged 18 years old and older. Fifty-five percent of respondents made such prediction, with 50 percent admitting that they get their news mostly from media sites online.
One in four respondents admitted that the time spent reading newspapers and magazines has declined over the years. In contrast, 1 in 10 respondents admitted spending more time reading news online in the last 12 months.
For years, the traditional media industry has voiced concerns over shrinking readership as online media continue to hog the limelight. Some analysts even offered possible solutions to save traditional media from dying, such as tailoring their content and marketing strategies to match the times.
If you ask those who have known how convenient it is to search and read news online, there are no ifs and buts about it: Traditional media as we know them will be gone from the face of the planet in 10 years.
The 24/7 Wall St./Harris Poll report did say that the age of respondents matter when it comes to media consumption (81 percent of 55 years old and older still preferred traditional print and broadcast media over online sources, while 57 percent of 18 years old and older felt the same way).
Why traditional media are dying
Web business development expert Bruce Marler offered some reasons why traditional media are dying:
-Online options are free.
-Online media offer real-time news. Printing and delivery of newspapers delay the availability of information; whereas, digital media provide instant gratification.
-Traditional media model requires more money to manage. Bandwidth and servers are cheaper compared to printing newspapers and delivering them.
-Online media offer diverse sources. There are specific sites devoted to national newspapers like the New York Times or weekly news magazines as well as sites that aggregate news.
And then, there’s also the convenience offered by online media. With print media, one has to rummage through several newspapers to get information about a single topic. With online media, however, one can literally read or browse through numerous web pages in one sitting.
The 24/7 Wall St./Harris Poll reported that network television fares better than print media (30 percent of the respondents watch shows mostly on network TV and only 29 percent watch shows primarily on cable). Still, 65 percent of the respondents think cable TV watchers will dominate network TV watchers in the future because of the superior quality that cable TV offers.
“Traditional media may need to reinvent themselves to give younger Americans a reason to buy local papers or turn on their local news, says Harris Interactive.
Web content should not be free
Of all the reasons cited above, the availability of free content on the web is arguably the most powerful reason why traditional media are dying. Yet industry experts believe that even online news media should start charging for web content or else they won’t be around for long.
Veteran media executive Alan Mutter said that while it was sensible in the beginning for online news sources to give their content for free to encourage consumers to want more of it, it does not make sense to continue doing it.
“Because I have no faith in the blogosphere to replace the vital work of the professional (though admittedly flawed) press, I sincerely hope the traditional media will put a major effort into finding ways to get paid for at least a portion of their valuable content,” Mutter wrote on his blog.
Death of print media, death of journalism
If traditional media–or at least the print media–will indeed die, it will also spell the death of professional journalism. Instead, there will be citizen journalism, says SFGate.com columnist Mark Morford. A newsroom full of trained journalists and editors will be replaced by just anyone with access to the Internet.
“Everyone’s a reporter! Everyone’s an expert (or, presumably, a critic), somehow! Media decentralized, journalism as everyone’s lopsided hellbeast, a grand delirious stew of story and life,” Morford wrote.
Journalism Institute for Media Diversity Promo
a promotional video for Wayne State University’s Journalism Institute for Media Diversity celebrating 25 years. Created by David Shuman. Directed by David Shuman Edited by David Shuman, Alicia Nails, Laurén Abdel-Razzaq
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